Find the companies stuck on a slow, neglected site
The best rebuild starts with a company whose site is clearly holding it back: slow, dated, unmaintained since the last agency moved on. There are hundreds of them, and the trouble is finding them before they settle for another patch.
You describe exactly that: "professional services firms of 20 to 100 staff on an ageing WordPress site nobody maintains, now hiring in marketing." Wisemation finds them, checks each on its live site, finds the marketing or operations lead, and writes about their situation.
The company that already knows its site is a liability, found on purpose.
Fill the pipeline the last rebuild emptied
A site rebuild is a few months of work and then a cliff. The invoice clears and the proposal pipeline behind it is bare.
A campaign that runs every week keeps the discovery calls booking while your team ships, so the next rebuild is in motion before the current one goes live.
No more famine after every feast.
Write the email that is not "we build fast, modern sites"
Every WordPress pitch opens the same way, so companies delete them the same way. The difference is a real observation about the site they are stuck on, not a promise of speed.
Each email is written from what that specific site actually shows: the outdated theme, the slow pages, the broken form nobody fixed. When there is no real detail worth mentioning, it skips the line instead of inventing one.
The marketing lead reads an email about their site, not a template.
Land the recurring care and maintenance work
The rebuild is the headline, but the retainer is the business: monthly maintenance, hosting, the ongoing edits nobody in-house wants to touch.
Describe the companies that need looking after: "mid-market firms running a business-critical WordPress site with no developer on staff and no support contract." Each is judged on its live site, so you reach the ones already carrying the risk of an unmaintained platform.
One rebuild becomes a recurring relationship.
Describe the company you want and see your first 10 matches, free →