Use cases

If you can describe them, we can find them

You describe your dream client in one sentence. Wisemation finds the companies, checks each one on its real website, finds the right person with a working email, writes to them in their language, and sends from your inbox. Here is what that looks like for businesses like yours.

Find your first 10 buyers, free →
You type

"Independent manufacturers in northern Italy, 20 to 50 people."

Then, without you
  • Searches the open web and official business registries
  • Reads each company’s live website and judges whether they fit
  • Quotes the reason each one matches, and drops the ones that do not
  • Finds the right person, not the info@ inbox
  • Verifies the email address before anything is sent
  • Researches something real and specific to say
  • Writes the email for that one company, in their language
  • Gets the tone right, formal where formal is expected
  • Reaches out from your own inbox and on LinkedIn, at a human pace, and follows up
You reply

To the companies that answer. The only part that stays on your plate.

Everything in between is the part you keep putting off. That is the part it does.

The writing

The same reason to reach out. Never the same message.

A managing director in Lyon does not read like a founder in Amsterdam, and neither reads like a procurement lead in Stuttgart. Each email is written for the person and the place, not poured from one template.

France · Managing director

Bonjour Madame Laurent, je me permets de vous écrire au sujet de…

Formal French, vouvoiement. The relationship comes before the ask.

Netherlands · Founder

Hoi Sanne, jullie hebben net een tweede vestiging geopend. Kort idee.

First name, direct, the point in the first line.

Germany · Head of procurement

Sehr geehrter Herr Braun, wir beliefern Betriebe wie Ihren…

Formal German. Precise, structured, no small talk.

It reads the country and language, the local business culture, the person’s seniority and role, and what someone in that seat actually cares about. Then it writes to match.

The sending

And it does not stop at the inbox

Connect your email and your LinkedIn, and Wisemation reaches each buyer on both, spaced out and followed up, all from your own accounts. One prospect, more than one way to land.

Email

A first email, then a follow-up or two, from your own inbox.

First emailFollow-up

LinkedIn

A connection request, a message once they accept, then a gentle nudge.

Connection requestMessageFollow-up
How it works

The same four steps, every time

Every use case on this page runs through the same four steps. You only ever do the first and the last.

1
You say who you sell to.

In your own words, like you would to a friend. No filters, no dropdowns.

2
Wisemation finds and judges.

It searches the open web and official registries, reads each company's live website, and keeps only the ones that match, each with the reason quoted from their own site.

3
It finds the person and writes the email.

The right contact, a verified address, and an email written for that specific company. In their language, if you want.

4
You approve, it sends.

From your own inbox, follow-ups included. When someone replies, that goes to you.

And if a company we called a fit turns out not to be one, you flag it and get the credit back. You only pay for right.

01 · No sales team

When you are also the sales team

Describe your buyer in one sentence, approve the emails it writes, and reply to the companies that answer. Wisemation runs everything in between, every week.

For every owner who is also the accountant, the delivery team, and apparently now the sales department.

How to get B2B clients, by business type

Get a steady flow of prospects while you do your actual job

Monday you sell, Tuesday you deliver, Wednesday you invoice. Outreach gets whatever is left of Friday, and Friday never comes.

You set up one campaign in Wisemation: you type who your dream client is, in one sentence, the way you would say it out loud. From then on the finding, checking, writing, and sending runs every week whether you are busy or not.

What reaches you is the good part: approved emails going out on schedule, and replies from interested companies landing in your inbox. The famine after every feast stops, because the pipeline no longer depends on you having a free afternoon.

Turn "my dream client" from a sentence into a list of names

You could describe your ideal customer in one sentence. You just can't name ten of them.

So you type the sentence: "family-owned logistics companies in the Netherlands with 10 to 50 trucks that still plan routes manually." Wisemation searches, then reads each candidate's actual website and keeps only the ones that match, with the evidence quoted: a line from their own site that shows why they fit.

You get names you have never heard of that look exactly like your best customer, and you can see why before you send a single word.

Stop paying for the sales tool you opened twice

You still pay for the platform everyone recommended. Last login: eleven weeks ago. It emails you newsletters now. The reason is not you.

Those tools solve one link of the chain and hand you the other six: the list building, the fit checking, the contact finding, the writing, the sending, the follow-ups. Wisemation is the whole chain with nothing to operate.

There are no sequences to build, no credits math, no workflow editor. One sentence in, approved emails out.

If you can write a text message, you have all the skills this requires.

Start this afternoon, not "next quarter"

"We'll do outreach properly next quarter." You said that in January. And in April. It's July.

The honest reason it keeps slipping is that starting looks like a project: pick a tool, build a list, write templates, warm a domain. In Wisemation, starting is one sentence and about as long as a coffee break, and the first 10 matched buyers are free.

You see real companies with real reasons before you decide anything or pay anything.

Describe your buyer and see your first 10 matches, free →

02 · Marketing agencies

You fill pipelines for a living. Just not your own.

Point Wisemation at the clients you want more of. It finds lookalike companies, checks each one on its live website, and runs your own outbound in the background while you bill.

You fill pipelines for a living. Yours is two referrals and a proposal from April.

How does a marketing agency get new clients?

Run your own outbound in the background, finally

New business lives in a doc called "Growth ideas," last edited two months ago, because every hour you spend on your own pipeline is an hour not billed.

You describe the client you want more of: "Shopify brands in the DACH region doing 1 to 10 million in revenue, running their own email marketing badly." Wisemation finds them, checks each store's actual website, finds the founder or marketing lead with a verified email, and writes an email that mentions something real about that specific brand.

You approve the batch, it sends from your agency's inbox, follow-ups included.

Your own outbound becomes a thing that happens on Tuesdays, not a doc.

Clone your best client

Your best client is perfect: right size, right industry, pays on time. In ten years you found exactly one of them, by accident.

Point Wisemation at that client and it finds the companies that look like them, on purpose: same shape, same market, same signals, each one checked against your description and delivered with the reason it matches.

The accident becomes a method.

Survive the "we're bringing it in-house" email

One email, thirty percent of revenue gone by quarter's end, and the hunt starts from zero today.

Except it doesn't have to, because with a campaign running every week, the list was already building while that client was still happy.

Agencies use Wisemation as insurance: a steady background flow of right-fit prospects, so losing a logo is a bad month instead of a crisis.

Reach the niche no list ever gets right

Every list you ever bought: half bounced, half were "marketing agencies" when you needed Shopify builders. You spent a Saturday deleting rows.

In Wisemation you describe the niche in your own words, exactly as specific as you actually are: "e-commerce agencies that build on Shopify Plus, not generalists, 5 to 30 people." Fit is judged per company on its live website, not by an industry code from a stale database.

And when a miss slips through anyway, you flag it and get credited.

The Saturday stays yours.

Describe your buyer and see your first 10 matches, free →

03 · Recruiting

Your consultants can close any role. Except a new client.

Turn public hiring signals into client outreach: Wisemation finds companies hiring what you place, reaches the decision maker, and brings you the briefs.

Your consultants can close any role in 30 days. Ask them to cold call for new clients and suddenly everyone's slammed.

How do recruitment agencies find new clients?

Turn hiring signals into client outreach

You scroll the job boards and count 30 companies hiring exactly what you place. Thirty clients you don't have. Normally you close the tab.

Instead, you tell Wisemation: "German Mittelstand companies currently hiring embedded software engineers." It finds them, confirms the fit on their own site, finds the hiring decision maker with a verified email, and writes an email grounded in what that company is actually hiring for, not "we have great candidates in your sector."

That sentence is in the nine other staffing emails your prospect got this week.

Yours is the one about their opening.

Smooth out the feast-and-famine placement cycle

Placement month: champagne. The month after: refreshing the inbox, waiting for a brief.

The problem is not your closing rate, it is that client acquisition only happens when nobody is busy, which is never. A Wisemation campaign does the new-client outreach every single week, placement month or not.

Briefs stop being weather.

Go direct and stop paying the portal's cut

The job portal takes its share of every placement. Direct clients would fix that, but finding them is the job nobody in the office owns.

One placement pays five figures; the budget for finding the client who pays it is currently one LinkedIn Premium seat. Give the job to software: describe the companies you want as direct clients, approve the emails, take the briefs that come back.

One new direct client covers years of this.

The math is not close.

Describe your buyer and see your first 10 matches, free →

04 · Consulting

The phone got quiet, and nobody noticed the month it happened

Systemize first conversations. Wisemation finds companies like your best engagements and gets a researched email to the right person, in their language, from the firm's inbox.

For ten years, new clients just called. At some point this year the phone got quiet, and nobody can name the month it happened.

How do consultants and professional services firms get clients?

Build a pipeline that doesn't depend on being remembered

Referrals are wonderful and invisible: you cannot see them slowing until they have. Every partner meeting ends with "we need more pipeline," then everyone goes back to their forty billable hours.

Wisemation is the partner who owns the grind: it finds the companies that match your best engagements, checks them, writes to the right person with a researched email, and sends from the firm's inbox.

Partners do the one thing only they can do: take the conversations that come back.

Get more first meetings, since you already win them

Your win rate after a first meeting is excellent. First meetings this quarter: two.

The bottleneck is not your expertise, it is the top of the funnel, and the top of the funnel is exactly the mechanical part: right companies, right person, working email, an email worth opening. That part is now automated.

Your close rate finally gets enough at-bats.

Enter the German market without speaking German

The German market would double the firm. The German market speaks German. The firm doesn't.

Wisemation researches and writes every email in the buyer's language, native-level, opt-in per campaign. Your prospect in Stuttgart reads a proper German email about their actual company.

When they reply, you answer in English, which every German buyer who replies to a consultancy can handle. The language barrier was only ever a first-contact problem, and first contact is now handled.

Describe your buyer and see your first 10 matches, free →

05 · Manufacturing

Three good days at the fair, then forty quiet weeks

Describe your buyer's exact spec in words. Wisemation finds and emails matching companies in their language, every week, for less than one trade fair.

Three good days at the March fair. The next new lead arrived in September.

How do manufacturers find new B2B buyers?

Fill the forty weeks between trade fairs

The booth: €25,000. Flights, hotel, samples: €8,000 more. Haul: four business cards and one order.

The fair works, and this is what works the other forty weeks: a campaign that finds buyers matching your exact spec, writes to them in their language, and keeps sending while you are on the shop floor.

A year of it costs less than the booth.

Test a new country before you bet a salary on it

The expansion plan has one line: "hire someone in Germany." It has been one line for two years, because €60,000 plus six months of ramp is a terrifying way to find out if German buyers want your parts.

Run the market test first: describe your German buyer, let Wisemation find and email them in German, and count the replies.

You learn in weeks, for the price of a software subscription, what the hire would have told you in a year.

Describe the spec no database has a dropdown for

"Machine shops that anodize aluminium in-house." Try finding that filter in a lead database.

In Wisemation you type it exactly that way, in words, and each company is judged on its real website: what they say they do, on the site their customers see.

Technical, specific, weird niches are the ones this handles best, because the matching reads language instead of industry codes.

Go direct after twenty years of selling through distributors

Ask who your end customers are and the honest answer is a shrug. Going direct always stalled on the same step: someone would have to build a sales function first.

Now the sales function is the software. Describe the end buyer, approve the emails, and have your first ever direct conversations without hiring anyone.

Describe your buyer and see your first 10 matches, free →

06 · Local trades

Your buyer has a van and a landline

Wisemation reads the open web and business registries, so owner-run local firms show up with a working email, even when they've never touched LinkedIn.

Every sales tool assumes your buyer has a LinkedIn, a funding round, and a tech stack. Your buyer has a van and a landline.

How do you sell to plumbers, clinics, and garages?

Reach owner-run firms that aren't on LinkedIn

Your buyers fix boilers and lay tile. Your fancy database has 40 of them for the whole country.

Wisemation reads the open web and official business registries, not a tech-company database, so six-man plumbing firms, dental clinics, and garages show up with the business, the website, and a working email.

At firms that size, info@ lands on the owner's phone, and the owner is the buyer.

That list, the one nobody solved for you, is the one it builds.

Map a territory without driving it

Your reps still find customers by reading company names off vans at job sites. Describe the territory and the trade instead: "independent car garages in Bavaria with their own body shop."

The territory arrives mapped, checked, and contacted before anyone starts the car.

Reps spend their day on the visits that already replied.

Describe your buyer and see your first 10 matches, free →

What it handles

Most of the work happens without you

Every story above leans on the same machinery. Here is what it handles, so you don't.

01

Matching that reads websites, not filters

Every candidate company is judged on its live website: what it actually says it does, today. You get the reason it fits, quoted, before a single email exists. Weak fits get dropped, and if a miss slips through, it is credited back.

02

Contacts verified before anything sends

The right person at the company, with an email address verified first. Bounced lists burn domains; verified ones start conversations.

03

Emails written for one company at a time

Each email is written from what that specific company does. In the buyer's language if you want it, matched to how business is actually written in their country, formal where formal is expected.

04

Real details or nothing

Nothing in an email is invented. When there is no real detail worth mentioning, it skips the line instead of faking one.

05

Buyers that aren't in the databases

It reads the open web and official business registries, so owner-run firms, local trades, and niche companies show up alongside the obvious ones. Your market is bigger than any contact database's version of it.

06

Sending that protects your name

From your own inbox, in your name, at volumes a careful human would send. Follow-ups included, and anyone who replies is automatically left alone.

You describe the buyer and reply to the interested ones. Everything in between is handled.

FAQ

Questions and answers

Do I need any sales or technical experience?

No. If you can describe your customer in a sentence, that is the entire skill requirement. There are no sequences to build, no lists to clean, no credits to watch.

What if the leads don't fit?

Every company arrives with the reason it matched, quoted from its own website, so you can judge before anything sends. And if a fit turns out to be a miss, you flag it and get the credit back. You only pay for the ones that are right.

Does it send without my approval?

No. Nothing sends until you approve it. The emails go from your own inbox, in your name, at volumes a careful human would send, with follow-ups included. Replies come straight to you.

Can it write in my buyer's language?

Yes, and it is opt-in per campaign. Emails are researched and written in the buyer's language; you reply in whichever language you both share once the conversation starts.

What does it cost to try?

Your first 10 matched buyers are free, with the reasons included. You see real companies for your real description before paying anything.

Is this a list of contacts I could buy elsewhere?

No. Lists are the easy 10 percent. Wisemation runs the whole chain: finding, judging fit on live websites, locating the right person, verifying the email, writing per company, sending from your inbox, and following up. The output is not a spreadsheet, it is conversations.

My buyers aren't on LinkedIn. Can it still find them?

Yes. Wisemation reads the open web and official business registries, not a fixed contact database, so owner-run firms with nothing but a website and a phone number show up. If a company exists and says what it does, it can be found and matched.

Which countries and languages does it work in?

Wisemation is built for European B2B first. It finds buyers across Europe and writes emails in their language, with the formality their business culture expects. You read and reply in whatever language you share.

Do I need a data tool or an email tool next to it?

No. Finding, fit checking, contact discovery, verification, writing, sending, and follow-ups all run inside Wisemation, from your own inbox. The whole point is that there is no stack to assemble.

Your version of this page is one sentence long

Every story above started the same way: someone described their dream client in plain words. Describe yours and see the first 10 matched buyers, with the reason each one fits, free.

Find my first 10 buyers →